Have a look at the links, share with learners.
- Who/what matters on Twitter - http://listorious.com/WorldCupCNN/world-cup
- World Cup to drive record social media traffic - http://edition.cnn.com/2010/SPORT/football/04/26/football.world.cup.social/index.html?iref=obinsite
- The role Twitter could play in the World Cup - http://sports.tmcnet.com/world-cup/articles/87266-sony-ericsson-believes-real-time-medias-like-twitter.htm
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